This is how Target became my shopping spot. I'd rather pay more than less if Kmart endorses Kate (and Walmart treats its employees like crap and has practices that kill their employees!).
From BrandFreak
Following her successful run as a spokeswoman for its holiday layaway plan, Kmart is considering bringing back Kate Gosselin to star in more ads, according to a company rep. The polarizing star of Jon & Kate Plus 8 has been attacked by critics who claim she is exploiting her children for fame and fortune. Kmart rep Tom Aiello says, "She did a good job communicating the layaway program. We're looking to carry that relationship into late spring, but nothing is concrete." He says Kmart has received "positive feedback" on Kate, but "we're going to be smart as we move ahead. We'll look and see if there is a change in opinion."
—Posted by Kenneth Hein
If you want to change opinion, write to Tom Aiello in care of Kmart or call them!
1-866-KMART-4U (1-866-562-7848)
help@customerservice.kmart.com
Corporate info:
Sears Holdings Corporation
3333 Beverly Road
Hoffman Estates, IL 60179
(847) 286-2500
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